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Card Designer

Floralcard designer Sue Halstead, is responsible for our ‘thinking of you’ card collection, amongst others. Now she’s launched her own brand, selling greetings cards, gift wrap, prints and gifts.

Sue says ‘Colour and pattern really have the potential to brighten anyone’s day, they can be so uplifting. I hope my work can spread a little bit of joy, one pattern at time!’


Her contemporary designs are always hand-drawn in the first instance, usually in a sketch book, before being transferred to the computer to be manipulated into patterns.

She says, ‘I like to keep it feeling a little bit of a hand-drawn, although it’s always finished off on the computer. I’ve been drawing and painting, and making collages, prints and patterns most of my life, I think it’s important to keep that hand-made feel in the finished work’

sue halstead surface pattern designer

You can see more of Sue’s work on her website and her etsy shop. More new products will be added in time, she says ‘I take inspiration from all around me, so I’ve got more ideas than time! There are lots of new collections in the pipeline’